Printing Costs

There are five elements to printing costs:
    The cost of the printer;
    The cost of the ink;
    The cost of the paper;
    The electricity;
    The space that the printer takes up.

Ink

Figures from the manufacturers usually assume 5% coverage of an A4 sheet.
This is equivalent to about half a page of text.
A full page with a couple of small pictures will cover about 15%.

See Quality Logic / Kodak: Cost of Ink per Page - UK.
Mutoh America Knowledgebase.

Printing Companies usually use the CMYK (Cyan Magenta Yellow Key (=black)) method,
where each of these four inks is applied in turn.
See e.g. Print Express
Cheap Print House

Paper Size

See Paper Sizes.